We have worked, reviewed, and analyzed many of the following free Website Optimization tools online with a short list of the top seo tools that are free online. Search Engine Optimization tools help you check your current web site and in most of the cases one has to create an account in order to access them.
Best SEO Tools
Google Snippet Builder SEO Tool: This tool is to optimize Titles, Metatags tags: Ideally, there should be 10 words (70 characters) on Title, 25 Words (156 characters) as on Description of a web page and the size as 25kb. This should not be exceeded for any given webpage. Well, what if you exceed? Simple, it will be shown as "..." at the end of Title or Description or both. The interface is very user friendly and it also gives you the visibility (as it appears on Google SERPs) that you can use to assess the amount of words that the Title and Metatags might need.
Use this tool to get exactly how Google displays websites on SERPs. This SEO tool shows you how your Blog or a Web Page title and description can look on Google Search. This will allow to attract tons of Visitors to your website from Google due to exact Call To Action conveyed to the users.
Check this NoFollow Links checker tool: This tool will check for nofollow tags on any website and reports. This is a very easy to use tool and it works by simply entering a website in the text box and pressing enter button to check whether you can go with the you Backlinking efforts with a particular website or a forum or a blog among other social media sites. Also, let us know your feedback on this tool from this contact SEO page.
SEOEng: This is one of best SEO tools with its basic features covering all the aspects of a website optimization and its SEO penalty icons and other user friendly interface makes this tool awesome. Here is the search box where you can try an analyze your website:
AdWords Editor is a free Google application for managing your ad campaigns. Use it to download your account, update your campaigns with powerful editing tools, then upload your changes to AdWords.
The AdWords Editor team does a marvellous job at listening to feedback and adding updates and features that can help advertisers manage Google Adwords effectively.
- Work offline, then upload your changes any time.
- Make bulk changes (such as updating bids or adding keywords) in just a few steps.
- Copy or move items between ad groups and campaigns.
- Navigate through your account quickly and easily.
- Circulate proposed changes and get feedback from other users.
Use the Keyword Tool to get new keyword ideas. Select an option below to enter a few descriptive words or phrases, or type in your website's URL. Keyword Tool Tips . However, it is good to use Seodigger.com tool to check the rankings and search count of a website and aline with the Google Suggestion tool to get a clear visibility on the keywords for a site.
A compiled list of online Search Engine Optimization tools to help you check your current web site. They are free, in most of the cases you do not need to create an account in order to access them and we use them often. Feel free to check and use them.
Keyword Research Tools
Keyword research and, ultimately, keyword selection are extremely important parts of the overall SEO process. Selecting keywords relevant to your field of activity is essential. Make sure you conduct a proper in-depth keyword research before you begin placing keywords on your web site.
If you want your web site to be high ranked in search engines, then use these tools to find out the words that searchers use to get to a website like yours, and place them in the appropriate places. Nevertheless, remember that no tool is perfect. Don't be afraid to use your intelligence and common sense.
Keyword density
These tools helps you achieve the ideal keyword density (how many times a keyword is used on a page divided by the number of words on that page) for a set of key terms. Why is it important? Because search engines use this meter in their process of qualification determining relevant websites. Read more about this topic on seochat.com .
Competition Analysis
Analyzing your competition is an important step in the search engine optimization process and it takes into consideration: what keywords your competition has chosen and how they use them on their website.
If you want to see who is your competition for the targeted keywords you've chosen then check these tools:
| 13. | Competition Tool - SEO Digger |
| 14. | Competition Analysis Tool - Seoscorecard |
| 15. | Top Competitor Tool - Webuildpages |
Search engine keyword position tool
When done correctly, search engine positioning can increase web traffic by a tremendous amount. Use these tools to check your current position of your keywords in major search engines like: Google, Yahoo, MSN:
| 16. | Search Engine Keyword Position - SEO Chat |
| 17. | Keyword Analysis Tool - Mcdar |
| 18. | SERPS Position Checker - LinkVendor |
| 19. | Website Position Tool - Rnk1 |
Link Tools
Link Popularity
Link popularity counts the total number of web pages which link to a website and it is considered to be a major factor used by search engines in determining a site's position in search results. A site with more inbound links will be positioned higher than a similar site with fewer links.
It is helpful to keep track of your backlinks, to know which sites are linking back to you, and how the anchor text (a keyword incorporated into the text of the hyperlink) of the backlink incorporates keywords relating to your site.
These tools will query the major search engines like: Google, Yahoo, MSN and will return the total link count for each URL:
If you've realized that your website link popularity needs to be increased, then you can start by reading some articles about were can you submit you web site content in order to receive quality backlinks. We recommend:
- Press Release Submission Websites
- Free Article Submission Websites
- Free RSS Submission Directories List
- Free Directories
- Social Media Web Sites: digg , del.icio.us , reddit , stumbleupon , spurl
Class C Checker
When developing a network of linked web sites, you should bear in mind that search engines incorporate historical and IP address data. So in order not to be penalized for receiving links from the same Class C IP (the number of bits used to identify the network and the host vary according to the network class of the address) you should check where your linking partners are hosted and test what their IP Address is. This could make a difference for SEO purposes if you are going to get new links from different web sites.
| 27. | Class C Checker - Webrank Info |
| 28. | Class C Checker - Webmaster Toolkit |
| 29. | Class C Checker - SEO Chat |
Spider Simulator
What you see as a visitor in your browser while watching at any web site differs a lot from what the search engines spiders see when indexing your pages.
Find out what spiders see when they crawler your websites by using these simulators:
| 30. | Spider Simulator - SEO Chat |
| 31. | Spider View - Iwebtool |
| 32. | Search Engine Spider Simulator - Anownsite |
| 33. | SE Bot Simulator - XML Sitemaps |
| 34. | SE Spider - LinkVendor |
Usability Tools
Browser Screen Resolution Checker
It is important to test a web site in as many ways as possible: view it in different screen resolutions, various computer platforms and different browsers. Find out how your web page looks like with the viewer's monitor set to different screen resolutions as you want to be sure your visitor can see everything or at least the important navigation links:
| 35. | Browser Screen Resolution Checker - Markhorrell |
| 36. | Screen Size Tester - AnyBrowser |
| 37. | Screen Resolution Checker - AndyLangTon |
HTML and CSS validations
Although it's not yet proved without doubt that W3C validation gives you better search engine rankings, it's sure that errors in your code can cause you big problems. Converting your website pages to XHTML will help you reach more customers, as your site will work better in more browsers and non-traditional devices.
In order to see if you're CSS files or HTML code turns out to be valid use these tools:
- HTML
38. W3C Validator 39. WDG HTML Validator - Web Design Group 40. CSE HTML Validator Lite 41. Validation Services for your HTML / XHTML / WML - Validome - CSS
42. CSS Validator - Jigsaw
FireFox Extensions
| 43. | Developer ToolBar |
A toolbar designed for Firefox, Flock, Mozilla and Seamonkey, with various web developer tools.
| 44. | SEOpen |
SEOpen is an extension for Firefox to help with search engine optimization. It provides many helpful tools at the click of a mouse: Yahoo Backlinks, Pages in Yahoo Index, Google Backlinks, Google Cache, and Pages in Google index, Google Related, PageRank Check, MSN Backlinks, Pages in MSN Index, Alexa Overview, Alexa Traffic, Alexa Related.
| 45. | SEO Links Extension |
When enabled, SEO Links extension, hovering any link in FireFox (compatible width FireFox 1.0-1.5 ) will show you Yahoo, MSN, and Google link popularity and ranking data for the URL and anchor text pair.
Speed Tester
It's important to consider how fast your pages load because users will shy away from sites they can't navigate quickly and easily. Additionally, smaller pages are indexed by Google and other search engines easier:
| 46. | Speed Tester - LinkVendor |
| 47. | Website Speed Test - Web Hosting Top |
| 48. | Website Speed Test - Iwebtool |
| 49. | Speed test - WebSite Goodies |
| 50. | Web Page Speed Report |
Other Tools
Page Rank Prediction
PageRank is an algorithm used by Google to measure the relevance and importance of a web page. In order to find a way to make the difference between the million of pages on the web, Google rates each of them, gives them a “vote”.
By using these tools you will get an estimation of your future page rank:
| 51. | Future PageRank - SEO Chat |
| 52. | Predict PageRank - Page Rank Prediction |
| 53. | Future PageRank |
| 54. | * Page Rank Prediction - DNLodge |
Check your current Page Rank:
| 55. | Visual PageRank - Iwebtool |
| 56. | Search PageRank - SEO Chat |
| 57. | Page Rank Tool |
Traffic Rankings
| 58. | Alexa Traffic |
| 59. | Awstats |
| 60. | Sitetracker |
| 61. | Histats |
| 62. | Google Analytics |
| 63. | Compete |
Search Engine Saturation
Search Engine Saturation refers to the number of pages a given search engine has in its index for your website domain. It is important because this kind of information tells you if the engines are finding and indexing all the pages and files on your website.
Use the tools we recommend to verify your search engine saturation levels and compare your website to competitors on a regular basis in order to see if it is climbing or falling.
More SEO Tools:
Touch Graph Google by TouchGraph.com : This is a graphic SEO tool for our websites URL's relationship between a webpage and the keywords corresponding to it, as in attached image. This image was an output of the sample data created using a spreadsheet.
Xinu : Checks PageRank, Backlinks, Indexed Pages, Rankings and more.
Website Grader : Best Website Analysis tool
Silk Tide : Tests any website for Accessibility, SEO, Quality, Spelling and over 30 other tests
Summit Media : This gives a rough analysis of a website
Off topic but useful one:
Backlinks.com - This site provides a quality one way text links at the lowest prices for any of the group of sites
Paid Competitive Research Tools
KeyCompete - shows keywords that competitors are buying
Keyword Spy - similar to the above KeyCompete tool.
SpyFu - shows terms that competitors are buying or ranking for in the organic search results.
Trellian Competitive Intelligence - shows keywords that competitors rank for and keywords that send them significant traffic.
Budget Estimation Tools
Google Traffic Estimator - estimates the number of Google AdWords ad clicks and bid prices for the top ad position. This tool offers quite rough estimates, but should be decent at estimating relative search volume and ad budget requirements.
Other Handy PPC Testing Tools
A/B Split Test Calculator - makes it easy to test the probably of the accuracy of results from an A/B split test.
AdComparator - multi-variable advertisement analysis using the Taguchi Method.

